Privacy Policy

1. Who we are

Otomatic Digital ("we", "us", "our") is a digital automation and AI training consultancy based in Ireland. We operate the website at otomaticdigital.com.

For GDPR purposes, Otomatic Digital is the data controller for personal data collected through this website. Contact: hello@otomaticdigital.com

2. What data we collect

We collect personal data that you provide directly to us through our website forms, including:

• Name and email address (contact form, lead magnet forms)
• Business name, phone number, and service enquiry details (contact form)
• Calculator and audit inputs you enter voluntarily

Standard browser request data (IP address, browser type) is processed by our hosting provider. If you accept analytics cookies, Google Analytics and Microsoft Clarity also collect usage data as described in section 7.

3. How we use your data

We use the data you provide to:

• Respond to your enquiries and service requests
• Follow up on calculator and audit submissions
• Provide you with relevant information about our services

We do not sell, rent, or share your personal data with third parties for marketing purposes.

4. Legal basis for processing (GDPR)

Under GDPR, we process your data on the following lawful bases:

• Legitimate interests: responding to direct enquiries you have initiated
• Consent: where you have voluntarily submitted your details through our forms

5. Your rights

Under GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Object to or restrict processing of your data
• Withdraw consent at any time
• Lodge a complaint with the Data Protection Commission (Ireland): dataprotection.ie

To exercise any of these rights, contact us at hello@otomaticdigital.com.

6. Data retention

We retain your personal data for as long as necessary to fulfil the purpose for which it was collected, or as required by law. Enquiry data is retained for up to 2 years unless you request deletion sooner.

7. Cookies and analytics

This website uses analytics cookies only if you accept them in the consent banner. Until you accept, no analytics scripts load.

• Google Analytics 4: aggregated usage statistics (pages visited, approximate location, device type). IP addresses are anonymised.
• Microsoft Clarity: anonymised heatmaps and session replays showing how pages are used.

You can withdraw or change your choice at any time via the "Cookie settings" link in the footer. Withdrawing stops both tools and removes their cookies.

8. Who processes your data

We use the following service providers to run this website and respond to enquiries:

• Vercel: website hosting
• Resend: transactional email delivery (enquiry confirmations, estimates)
• Cal.com: call booking and scheduling
• Make.com: routing form submissions into our client records
• Sentry: error monitoring (technical fault data, not marketing)
• Google Analytics 4 and Microsoft Clarity: analytics, only with your consent (section 7)

Each provider processes data under its own GDPR-compliant terms. We do not sell your data to anyone.

9. Changes to this policy

We may update this Privacy Policy from time to time. The current version will always be available at this URL. Material changes will be communicated via email where applicable.